“创业设计”计划书模板.doc 24页

'“创业设计”计划书模板第一篇创业生涯自我认知主要内容：（运用心理学测评等工具进行创业性格、创业兴趣、创业能力以及创业价值观的分析，并做概述）_________________________________________________________________________________________________________________________________________________________________________________________________________________ 第一篇创业生涯环境认识主要内容：（1.成长环境，2.学校环境，3.专业环境，4政策环境）__________________________________________________________________________________________________________________________________________________________ 第三篇创业生涯决策1.创业生涯人物访谈_________________________________________________________________________________________________________2.创业素质与选择路径匹配验证________________________________________________________ 第四篇：创业生涯计划与实施——创业生涯规划书目录1.创业组织的概况……………………………………2.创业构想和市场分析………………………………3.主营的产品与服务…………………………………4.定价计划……………………………………………5.选址计划……………………………………………6.营销计划……………………………………………7.法律形式……………………………………………8.启动资金……………………………………………9.启动资金来源………………………………………10.组织结构与员工……………………………………11.创业组织的运营与成本预测………………………12.现金流计划…………………………………………13.盈利情况预测………………………………………14.资产负债表…………………………………………15.风险因素和退出机制…………………………… 一、创业组织概况名称：___________________________________________________________________________________________________________________________________________________法律模式：______________________________________________________________________联系地址：_________________________________________________________________________________________________________________________________________________________________________________________________________________________________电话：____________________________E_mail：_________________________1.创业企业经营范围：［］制造业［］服务业［］批发商［］零售商2.公益创业经营范围：［］教育类［］法律类［］绿色环保类等商业计划简述产品或服务：_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________顾客：_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________所有者（姓名、地址、资质、在企业或组织中的作用、相关经历） _______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________吸收就业人数_________________________启动资本投资_________________________运营资本_________________________总计_________________________资本来源业主的储蓄_________________________合伙人出资_________________________民间借贷_________________________银行贷款_________________________ 二、创业构想和市场分析（公益创业）创业构想描述（如，确定的需求、谁是顾客、满足顾客需求的产品或服务的种类、如何接近顾客等。）____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________市场分析（如地域、城镇、顾客种类、市场规模、竞争对手情况、新企业所占的市场份额等）_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________ 三、主营产品与服务（公益创业）产品或服务的详细描述（如产品或服务的名称、规格、包装、售后服务等）_________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________ 四、定价计划（公益创业可列出单个成本支出明细）产品/服务（1）（2）顾客愿意出的价格竞争对手的价格我方价格我方价格制定的原因折扣空间有（%）无有（%）无产品/服务（1）（2）顾客愿意出的价格竞争对手的价格我方价格我方价格制定的原因折扣空间有（%）无有（%）无 五、选址计划企业的位置企业选址计划的描述__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________选址此地的原因__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________通过将货物或服务销售给以下渠道来接近顾客：［］个人［］零售商［］批发商［］其他人选择这种分销方式的原因____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________ 六、营销计划启动促销向顾客宣传新企业开张的行动计划（比如广告、公共宣传、销售促进、人员推销等。还要调查各种不同促销方式的费用。）1.广告：______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________2.公共宣传：___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________3.销售促进：_______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________4.人员推销：____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________ 七、法律形式企业的法律形式为：___________________________________________________________选择这种法律模式的原因___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________ 八、组织机构与员工企业组织职员要求职位任务、职责和资质123456组织结构图（组织结构草图） 人工成本职位资质月工资社会保障总支出1___________________________________________________________________2___________________________________________________________________3___________________________________________________________________4___________________________________________________________________5___________________________________________________________________6___________________________________________________________________7___________________________________________________________________创业企业经营场所的构成（计划的店铺、工作室或车间草图） 九、启动资金启动资金的估算数量数量投资土地厂房设备其他总投资运营资本_______月的员工工资_______月的经营支出总运营资本总启动资本投资项目说明投资项目说明价格土地占地面积厂房厂房面积设备设备种类，技术规定工具车辆其他总投资 十、启动资金来源资金来源类别来源状况（持续时间/利息）金额所有者权益资本［］自己的储蓄［］合作伙伴贷款1［］家庭［］家庭［］借款人贷款2［］信用合作社［］政府优惠贷款［］银行贷款总资金资金来源信息贷款1债权人或贷款机构的姓名及住址：_______________________________________________________________________________________________________________________________________________________________________________________________________________贷款协议［］正在讨论［］已达成协议［］获得资金日期_________________________贷款2债权人或贷款机构的姓名及住址：_______________________________________________________________________________________________________________________________________________________________________________________________________________贷款协议［］正在讨论［］已达成协议［］获得资金日期_________________________ 信贷服务还款期1金额2金额3金额4金额5金额6金额7金额8金额贷款1分期付款利息贷款2分期付款利息信贷服务分期付款总额 十一、创业组织的运营与成本预测月度销售计划（包括全部产品、产品类别或服务）单位：元月份123456789101112产品1价格数量营业额产品2价格数量营业额产品3价格数量营业额产品n价格数量营业额全部产品营业额如果有更多产品或服务，请扩充表格。 月度成本费用计划（本计划基于月度销售计划编写）月份123456789101112产品1数量材料全部成本产品2数量材料全部成本产品n数量材料全部成本材料总成本+职工总成本=经营总成本+营业税金税费+财务费用利息等+销售费用广告等+管理费用办公费等=总成本费用 十二、现金预算月度现金预算单位：月份123456789101112总计时间减各项支出：直接材料直接人工制造费用管理费用财务费用销售费用所得税费用购买设备厂房利润分配支出合计现金多余或不足借款融资归还借款资金使用期末现金余额非制造类企业支出部分项目简化为：存货支出、人工支出、营业费用和财务费用等。 十三、一年盈利情况预测（公益创业可填写财务收支表）单位：月份123456789101112合计总销售额-经营成本费用=税前利润-所得税税后净利润 十四、资产负债表年月日单位：资产期初余额期末余额负债和所有者权益期初余额期末余额流动资产流动负债货币资金短期借款应收款项应付款项存货应付职工薪酬其他流动资产应交税费流动资产合计流动负债合计非流动资产长期借款长期股权投资其他非流动负债固定资产非流动负债合计在建工程　　负债合计无形资产实收资本（或股本）　　其他非流动资产资本公积非流动资产合计盈余公积未分配利润所有者权益合计资产合计负债和所有者权益总计 十五、风险因素和退出机制风险因素（详细说明项目实施过程中可能遇到的风险，例如，技术风险、市场风险、管理风险、财务风险、其他不可预见的风险等，并提出有效的风险控制和防范手段）_________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________退出机制（描述投资者的退出方式，例如，利润分红、股权回购、股权转让、股票上市等）__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________ 第五篇：创业生涯评估方案________________________________________________________________________________________________________________________________________________________________________'